The Canadian Centre on Substance Use and Addiction has released the revised Low Risk Alcohol Drinking Guidelines Communication Toolkit to promote healthy attitude towards alcohol consumption. The guidelines, which are particularly geared towards adults between the ages 25 and 65, are a key component of the National Alcohol Strategy.
The aim of the toolkit is to help raise awareness and initiate discussion about the impact of alcohol and what it means to drink in moderation. Materials include drinking tips, posters, banner ads, graphics for social media, and fact sheets. People are encouraged to share the resources and spread the words of advice and information. It is hoped that by providing clear guidelines there will be 4,600 fewer alcohol-related deaths per year.