Identifying content-based engagement patterns in a smoking cessation website and associations with user characteristics and cessation outcomes: a sequence and cluster analysis

Tobacco smoking is the greatest cause of sickness and early death worldwide, with 8 million people dying each year from a smoking-related condition. The use of pharmaceutical or behavioural assistance improves smokers' chances of quitting; nonetheless, the majority of smoking cessation efforts are...

Published by / Citation

Olga Perski, PhD, Noreen L Watson, PhD, Kristin E Mull, MS, Jonathan B Bricker, PhD, Identifying Content-Based Engagement Patterns in a Smoking Cessation Website and Associations With User Characteristics and Cessation Outcomes: A Sequence and Cluster Analysis, Nicotine & Tobacco Research, Volume 23, Issue 7, July 2021, Pages 1103–1112, https://doi.org/10.1093/ntr/ntab008

Publication Date

2021